The Early Years of Port St. Lucie, Florida
A Personal Memoir
by Strelsa Schreiber
Envision a beautiful river winding its way slowly south, as it has done
for untold years, through jungle-like vegetation in a sub-tropical climate.
Alligators and manatees move in the waters, an abundance of fish is
there for the catching. The silence is broken only by the sound of birds
flying through the air and by wildlife scurrying behind the dense growth.
Now imagine the publisher of a successful magazine, who, upon viewing
the North Fork of the Saint Lucie river for the first time, is captivated
by its beauty, magic, and mystery. He visualizes how all of this can
be transformed into a retirement community where people who may have
wanted always to live in Florida can now do so with affordable housing
available to them. Gardner Cowles, publisher of Look Magazine,
set about to establish such a community, which he named River Park,
and he contracted with the Mackle Company, builders well known throughout
the south, to start building homes on the 8500 acres that he purchased.
The first families occupied these residences in 1957.
A few miles farther south the General Development Corporation had purchased
extensive acreage and built a luxury resort that would someday be known
throughout the world, and where villas provided housing for visitors
and guests. The company incorporated the area into a city in 1961, although
there were less than a dozen legal residents, and later embarked on
building residences and expanding the city's development.
Now, 36 and 40 years later, the communities have not gone according
to plan. River Park remains unincorporated and separate from the City
of Port St. Lucie, although the entire area is regarded as one. Unanticipated
growth occurred during the '70s and '80s making the area one of the
fastest growing in the country, far beyond the scope of original plans.
The affordable housing designed to attract retirees appealed also to
young married couples and middle-aged adults with families who found
other desirable features here, too. This growth has brought about problems
and challenges, and how they have been addressed by a community that
still faces tremendous growth is told in the pages of this book about
modern pioneers.
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